The Ordinary

‘The Ordinary Dictionary’ Campaign

CREATIVE DIRECTION | PAID SOCIAL | EXECUTIVE VIDEO PRODUCTION | VISUAL MERCHANDISING | CAMPAIGN DESIGN |OOH + EVENTS

Responsible for creation of Zyrtec organic (and some paid) social creative (with copy pitches) alongside my partner copywriter, Sophie Goodgion.
Develope

The Ordinary Dictionary Spine.jpg

The Ordinary Dictionary Cover.jpg

The Ordinary Dictionary Tower_Render_Full.png

The Ordinary Dictionary Tower_Render_Shelves.png

The Ordinary Dictionary Tower_Render_Book_Cover.png

The Ordinary Dictionary Tower_Render_Book_Spread.png

TO Dictionary Sephora Tower_-16.jpg

TO Dictionary Sephora Tower_-12.jpg

TO Dictionary Sephora Tower_-08.jpg

TO Dictionary Sephora Tower_-18.jpg

TO Dictionary Sephora Tower_-06.jpg

TO Dictionary Sephora Tower_-07.jpg

The Ordinary Dictionary Sephora Tower copy.jpg

Dictionary Events in store.jpg